When your calling card is "the world's most romantic man," you've got some big boots to fill.

But Fort Worth-based Michael Bloomberg took that title nine years ago when an old friend needed help proposing. He then turned that one-time experience into a fulltime business.

An Exclusive Engagement was born 2 1/2 years ago, and in addition to helping people plan one-of-a-kind proposals, Bloomberg provides "romance consulting" and "romance concierge" services.

We sat down with Mr. Romance and asked him to woo us with his tales of love.

Leah is officially wooed. E-mail her at lashafer@gmail.com.

Q: So what makes you an expert in the business of love?

A: In my close circle of friends and family, I've always been what people refer to as "the go-to guy." If it's an anniversary, birthday or special celebration, I'm the person they come to with questions like, "Where do I go? What should I wear?"

When I first began an Exclusive Engagement, I truly thought I would just plan amazing marriage proposals. Once the word got out, the already-spoken-for and already-married came asking, "What about us?" So that's where the idea of romance consulting came into play.

Q: So first tell us what not to do when proposing.

A: Probably the biggest "no-no" when it comes to a marriage proposal is making the proposal all about you. The proposal really has everything to do with who is being asked and very little to do with who is doing the asking. For example, if the guy is a golfer and she despises sports, then the 18th green is probably not the place. However, if the couple has had Dallas Cowboys season tickets for years, tailgate at every game, and she sleeps in Troy Aikman's jersey, then halftime on the JumboTron might be the perfect place.

Q: Now on to the romantic stuff. What's your favorite proposal story?

A: Asking this question is like asking a parent which child is their favorite. However, I do have a few that I can share. I was in Bora Bora last year for a marriage proposal ... for a show that aired on TLC in February. It was like being in a postcard, and the proposal was amazing: uninhabited island, waves crashing, sun setting ... and there he was waiting for her when she got to the shore. She thought he was 6,000 miles away in California.

I've also worked with Tiffany & Co. on 5th Ave. in New York City for a Dallas client, and the proposal actually took place at the store.

Q: Speaking of Tiffany's, what about the ring? Screwing up on that can't be good.

A: Many times the couple picks out the ring together; she just doesn't know how he is going to ask. If the guy has any reservations as to which ring to get, then he needs to ask her.

Q: So once that ring is on the finger, how can couples keep the romance fresh?

A: I think the biggest one is to not take each other for granted. Constantly remind yourself why you fell in love in the first place. Also, remember the golden rule. If you have set a good example, then chances are your loved one will start to follow suit.