Janet St. James

New treatment to melt away cellulite

09:25 AM CST on Friday, November 9, 2007

BY JANET ST. JAMES/WFAA-TV

WFAA-TV
The new body-shaping device promises quick results.


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Four out of five women have it.

All of them hate it.

Now, there is new technology in the fight against those pits and bulges known as cellulite.

Kim Reebes, a former flight attendant, is happy with her results.

"My stomach area is tighter,” said Reebes. “My pants are looser after just one treatment."

She credits a treatment called VelaShape, FDA-approved in August.

VelaShape uses massage and two forms of energy.

So how does it work?

"Broad spectrum light and radiofrequency energy that heats the tissue," explained plastic surgeon Dr. John Morehead. "Not just the skin, more importantly deeper in the skin."

Dr. Morehead says that deep heating breaks up cellulite better than ever, so it can be more easily metabolized and flushed from the body.

Dr. Morehead admits to being a skeptic about cellulite treatments. But he says he's seen good results smoothing dimples on thighs, tightening tummies, and leveling love handles on men.

In 20 years as an aesthetician, Sandi Dixon Perry says it's the first non-invasive body shaping device that she's seen give quick results.

"They're noticing significant inch loss and also firming, tightening in the areas that we're treating," said Perry. "We've actually had clients call the day after their treatment telling us that they can actually see change."

Other cellulite regimens may take a dozen or so treatments over time. VelaShape promises results in 4 to 6 treatments, 30 days or less. The treatment manufacturer says patients need maintenance only a few times a year instead of every month.

VelaShape has only been on the market for two months, so not many people have tried it. And results do vary. Some may see a 3-inch loss and virtually all of the cellulite disappear, others may see no change.

Nothing is exactly what Kim Reebes hopes to see the next time she checks for signs of cellulite.

Costs begin at about a thousand dollars. It is not covered by insurance.

E-mail jstjames@wfaa.com